ClipCut Logo | Channel Brief Project

The logo always plays a huge part of a company, its the icon and the recognition of a company, and is a very effective way of getting through to potential consumers.

Our channel “ClipCut” is a site dedicated to sharing movie trailers and behind the scenes footage of how the films are made, following similar codes and conventions to the “IMDB database gallery”.

We looked at different types of typography within our design, but none of them seemed to fit the criteria properly. Eventually, we settled for a design that satisfied all of the group members (Pictured below).

We felt the colour should be left neutral (black and white) because it would be more clear on letters and any other type of paper form documents used by the channel itself.

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